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ROI Blog – Latest Search Engine Marketing News in Australia
Search Engine Optimisation, Internet Marketing & Online Advertising blog
roi.com.au’s search engine marketing blog offers the latest news, advice and tips on search engine optimisation (SEO), internet marketing and online advertising. Drawing on domestic and international developments in the world of search engine marketing, our blog looks at how these changes can be explored to positively impact the return Australian businesses get from their online presence.
Google SSL now available on regional domains
With Google SSL now available on the British, German and French versions of the search engine, it’s likely that Secure Search for Google Australia isn’t too far away. Marketers must take proactive steps to adapt to the changes. Read more…
Posted on January 9, 2012We are hiring!
Do you want to work for Australia’s fastest growing online marketing company? Learn from the best in the business and enjoy a rewarding career in a fast-paced, fun working environment. Read more…
Posted on December 12, 2011Further Google Changes
Last week Google announced another batch of changes on their official Inside Search blog, as part of a new series of blog posts detailing search improvements in a move towards greater transparency with how search works. Read more…
Posted on December 6, 2011Google Analytics Switches To New Version
The new version of Google Analytics is now the default version of the widely used analytics tool with the old version set to be unavailable from early in 2012. Read more…
Posted on December 5, 2011Changes To SEO in 2011
2011 has seen a number of significant changes in the world of search engine optimisation (SEO) and online marketing, posing new challenges for internet marketers in Australia and around the globe. Read more…
Posted on November 29, 2011Bing Australia Officially Out Of Beta Testing
Last week Microsoft launched their local search engine Bing Australia, positioning itself as a new generation search engine allowing users to get things done, quickly and easily. Read more…
Posted on November 23, 2011Yahoo Site Explorer Officially Shuts Down
Yahoo Site Explorer has officially closed down and no longer provides insights on links for website owners. Yahoo announced the change on their search blog late last week with a brief announcement. Read more…
Posted on November 22, 2011We are Australia’s fastest growing online marketing company
roi.com.au has been recognised by leading accountancy firm Deloitte as the fastest growing internet marketing company in Australia – ranking 30th on the list of Deloitte Technology Fast 50 program for 2011. Read more…
Posted on November 19, 2011Search Engine Market Share
Google’s dominance of search engine market share in Australia and around the globe has changed very little in the last 12 months. Some business owners may consider Yahoo and Bing search as an easy alternative to getting on Google’s first page but allowing for the below – and the fact that SEO techniques for all search engines are quite similar, Google is where you need to be. Read more…
Posted on November 16, 2011roi.com.au Top Ten: Social Media Platforms you may not know
While everyone in Australia probably knows Facebook and Twitter and most of us have heard of LinkedIn, there are a plethora of other social media platforms with significant audiences and usage rates around the globe. Read more…
Posted on November 11, 2011 |
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