As the most active nation in online social media, Australia leads the way amongst developed nations. Social media is an excellent support to SEO and presents an untapped opportunity for Australian businesses to build a loyal network of customers, generating exponential positive word-of-mouth along the way. Find out how right here.
Following on from our Key Digital Trends in 2012 article, the team at roi.com.au has put together a more specific reflection on social media throughout this year. In the same way that it is optimal to keep a strong focus …
Adoption rate of Google+ been low, but that trend looks to be changing. Usage in the USA is growing at a rate of knots, with a recent study showing Google+ was rated as a more easy to use interface than …
Google+ Hangouts are a free an innovative tool that allows for 10 participants to connect over video-chat. Whether you are on your desktop, laptop or mobile device, your Internet connection opens up a realm of interactive possibilities. If group video-chat …
Google+ is the social media platform that users are most satisfied with according to a study completed by the American Customer Satisfaction Index (ACSI). It topped more prominent performers in Twitter, YouTube and Facebook, with the latter ranking last overall …
What do people use the Internet for? Find out with the team at roi.com.au On the back of our analysis of Australian Internet usage in 2010, the team at roi.com.au have looked into Nielsen’s report on Australian Internet usage in …
Pinterest is a social image sharing site. Distinctly different from any other image sharing sites, Pinterest collates images in an effective way into genres that are easily viewed, shared and commented on. Pinterest’s slogan is “share and organise beautiful things …
What is this Google+? A common question we are roi.com.au are being asked. How is it going to benefit a small Australian local business, is it worth the time an effort which social media often demands. In short, Google+ is …
While everyone in Australia probably knows Facebook and Twitter and most of us have heard of LinkedIn, there are a plethora of other social media platforms with significant audiences and usage rates around the globe.
Google has officially announced that businesses can now set up a Google+ page on the new social network.
After just one week since its official release to the general public, Google+ is reported to have exceeded 40 million subscribers in what has been a remarkable uptake for Google’s latest foray into the world of social media.
Google’s social platform Google+ is finally available on open release, with all Google users now able to set up an account without the requirement of an invitation from a pre-existing user. After approximately two months in closed beta mode anyone can join and it will be an interesting few months to see if the initial rate of interest in Google+ continues.
Social media insights from media research experts Nielsen reveal that Australians use social media more than any other developed country.