CONTACT
US

We are an

outcome based digital agency

– we love what we do

Culture.

ROI.COM.AU is a Digital Marketing Agency founded in 2006. A team of Digital Strategists, Creative Designers, Data Analysts, Technical Doers and Customer Service stars, we combine our forces to deliver better results for our clients. We LOVE what we do and we love to push the boundaries, forever innovating and putting forward thought-provoking ideas. When they’re not challenging each other on the table-tennis table, our staff love nothing more than diving headfirst into projects that challenge our thinking and take us to new horizons.  If you want to grow, or you have a digital project that needs a helping hand, give us a call or pop in for a coffee.

Standards & Values.

At ROI.COM.AU we aspire to be an integrated and innovative partner with a passion for finding solutions that help deliver positive results for our clients. Our people live and breathe six core standards and values that shape everything we do.

Open & Honest.
We know that Digital Marketing is an industry that is full of broken promises, false guarantees and snake oil salesmen. That’s why we are committed to complete transparency and absolute integrity in everything we do. We aren’t perfect, but we make sure we learn from our mistakes so that our clients are better for the experience.

Competitive & Resourceful.
In the Digital Marketing world, no two days are the same. What worked yesterday, won’t always work tomorrow. That’s why we are committed to embracing change through creativity, innovation and open-mindedness.

 

 

Unified.
A team with diversified skill, experiences and backgrounds, we collaborate to get the best results for our clients. That’s why we are committed to sharing ideas, promoting peer-to-peer learning and respecting our clients.

Over & Above.
Sometimes, we have to go one step further to get the job done and we’ve got a team that is prepared to do just that.

Be Better.
We challenge our staff to be on the cutting edge of all things digital. Never afraid to try new things, we provide continuous learning programs and opportunities to make sure that when you work with or at ROI.COM.AU, you are working with some of the greatest Digital Marketing minds in Australia.

Be Happy.
Life’s too short to be anything but. Whether it’s the fabulous ice-cream cakes we share to celebrate birthdays, Friday drinks, our table-tennis competitions or sharing the successes of our clients, we are all committed to creating a positive environment that allows our staff to be at their best.

 

Ewan Watt Director of ROI.COM.AU Pty Ltd
Ewan Watt

CEO
[The Big Cheese]


Ewan is the Founder and CEO of ROI.COM.AU. He is a passionate Entrepreneur with 20+ years Digital Marketing experience, in which time he’s helped 1000+ businesses grow. Ewan is a proud Dad and leader of the brilliant ROI.COM.AU team. Outside of work he loves to back a winner, pound the pavement and barrack for his beloved Bombers.

Lavinder Sethi

CFO/COO
[The Money Man]


Lavinder joined the roi.com.au team in 2015 after a successful career in Professional Services as CFO/COO. The man affectionately known as Lav, loves nothing more than when India beat Australia in the cricket.

David Pocock

General Manager - Performance
[Not the Rugby player]


Dave joined ROI.COM.AU as a Major Accounts Manager back in 2011 and now looks after our Account Management and PPC teams as General Manager – Performance. Dave also enjoys playing cricket and supporting the Western Bulldogs.

Jonathan Walsh

General Manager - Web Services


Jonathan joined the ROI.COM.AU family in early 2015, having spent the previous ten years working in Technology and Sports Marketing. In the office, Jonathan helps to support our sales effort, whilst leading our Web, Development and Operations Teams. Out of the office he loves evolving his business knowledge, is a keen cricketer and Bombers fan.

Neroli Padfield

Finance and Admin
[Commander of Cash]


I love watching my girls in their chosen activities, attending my church on a Sunday and exercising for relaxation. I am also passionate about fundraising for Very Special Kids. With 25-years of experience, I have come to understand the importance of great teamwork.

Aaron Di-Rienzo

Senior Account Manager
[The Future]


Aaron brings to ROI a wealth of integrated digital marketing experience. An insomniac whose childhood obsession with dinosaurs and Star Wars still lives strong, Aaron spends 2 hours at the gym daily in order to indulge in ridiculously unhealthy food challenges.

Brendan Tohill

General Manager Business Development
[BT #quantumbusinessgrowth]


20 Years Corporate Senior Management Business Development experience with brands like Myer, Mayne, Yakka (Pacific Brands & Huski.) Can also be found at the Racetrack (Flemington), Whitten Oval (Western Bulldogs) & Cricket in the Backyard (Test) with his family.

Kaan Güde

Senior PPC & Data Analyst
[Too Short For The NBA]


A mathematical genius and absolute Excel gun, Kaan is a formidable player in the ROI team. A perfectionist by day and basketballer by night, he also enjoys a bit of Playstation gaming, travelling and dabbling in other sports.

Alan Scott roi.com.au
Alan Scott roi.com.au pty ltd
Alan Scott

Senior Web Designer
[Fried Chicken Consultant]


Alan relishes the role of helping companies connect with their audience through design. A youngen in ROI years he maintains his youthful exuberance by sitting amongst “the oldies”. His daily manly pursuits include growing his beard and beating Matt at Table Tennis.

David Howard

Business Development Manager
[Howie]


David brings over 25 years of developing and implementing integrated sales and marketing strategies to the table to ensure that the digital campaigns developed for prospects and clients deliver on sales and marketing goals whilst ensuring a return on investment. His loves outside the office are family, friends, fun on the water and footy; although it must be said that the Demons have stretched the friendship over the past decade.

Brett de Leijer

Account Manager
[NAB Rising Star]


The NAB Rising Star of ROI.COM.AU, Brett is our go-to when things need to get done. When he’s not impressing us with his all-round digital marketing skills, he’s enjoying a kick of the footy or partaking in a sangria.

Matthew Storer

Senior Web Designer
[Coffee?]


Matt is a passionate web designer and likes his numbers. He thrives and has an impeccable record of increasing the sales and conversions of all the sites he works on. Matt is also a keen competitor on the table tennis and hockey field. In his downtime Matt enjoys travelling the world. Japan is his favourite place so far.

Jess Yang

Assistant Accountant
[The Princess of Payroll]


Jess is everyone at ROI’s favourite person – she pays us. The most friendly and down-to-earth assistant accountant you’ll ever meet, Jess is deceptively good at numbers and brings over 8 year’s of accounts all-rounder experience to the ROI family. When she’s not making sure that we’re all getting a bit of a coin after a hard day’s work, Jess loves Zumba, yoga, travelling, movies, music and pets.

Sam Allen roi.com.au
Sam Allen roi.com.au pty ltd
Sam Allen

Senior Developer
[The Class Clown]


Every classroom has one and Sam is ours. When he’s not making us laugh, he’s putting his “mad-programming” skills to use to build custom website and front-end projects. Sam is also fast moving through the ranks of the jujitsu world.

Peter Farrell Senior SEO Analyst roi.com.au
Peter Farrell

Senior Specialist
[Favicon]


Pete has been around so long, that he can remember when 128k was considered warp internet speed and when the keyword “Telstra” was 10 cents a click in AdWords. Pete is an avid Tiges fan and when he’s not surfing the internet to get results for our clients, he’ll be found surfing the waves of the Victorian coastline.

Jessica Voelker

Senior Account Manager
[JV]


Jess brings over 10 years of marketing experience to ROI’s legendary Account Management team. Brilliant at building relationships in and out of the workplace, she was born and bred in Germany but her heart is now in Australia. It is also worthy of a mention that she is scared of cows, hates ice cream and is a great fan of zombie movies.

Melinda Le

Content Specialist
[Can't Think... Writer's Block]


Ever-growing in the role of a content specialist, Mel brings a lifelong passion for writing to the ROI.COM.AU family. Outside of the daily grind, she has a questionable habit of stalking pugs, dissecting movies, smashing board games and laughing at her own jokes.

Nadine Kempton

Executive Assistant
[The Hostess with the Mostest!]


EA to the Big Cheese but helps all the other little Cheddars as well! I use my super powers in the office to coordinate all that needs to be done!

Kevin Tian

Technical Team Leader
[Super Kev]


The most in-demand person at ROI.COM.AU, barely a minute goes by without a shout of “Kev” being heard in the office. From hacked websites, to migrations, to custom development, Kev solves all of the worlds [technical] problems.

Robert Somers

Senior Content Marketing Specialist
[I don't look like Gordan Ramsey]


With journalistic experience spanning from the AFL Grand Final to the Australian Cricket Team and over 6 years experience in all things social, it’s pretty safe to say that our newly-wed Rob (sorry ladies) is a Content Marketing & Social Media powerhouse. Outside of the office, Rob loves nothing more than playing and watching sport, as well as kicking back on holidays.

Chris Morgan

Developer
[Hi-Vis]


Programming from his early youth, Chris now runs R&D for ROI. He enjoys many things; the fine art of argumentation not least, nor yet speaking of himself in the third person.

Luke Talbot

Digital All-Rounder
[The Twilight Golfer]


As a tech and online media junkie, Luke naturally gravitated toward ROI shortly after university. As a relative newbie to ROI, Luke is our go-to on special projects. When his eyes aren’t fixed on a computer screen, he enjoys making music and is always keen to sneak in a hit of golf. 9 holes anyone?

Michael Nadalin

Analyst
[Magic]


The resident sunshine boy with an undying enthusiam for anything and everything, Mike is an invaluable addition to the ROI team. When he’s not calculating numbers and clicking away at a spreadsheet, Mike fancies himself as a bit of a health guru and meditation god.