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Category Archives: SEO News
The latest SEO news affecting Australian businesses
The SEO News section of the roi.com.au blog offers the latest industry news, trends and topical industry developments which impact on SEO professionals in Australia. Keeping up-to-date with the latest international developments from Google and other SEO pros, roi.com.au helps Australian businesses adapt.
Bing Australia Officially Out Of Beta Testing
Last week Microsoft launched their local search engine Bing Australia, positioning itself as a new generation search engine allowing users to get things done, quickly and easily. Read more…
Posted on November 23, 2011Yahoo Site Explorer Officially Shuts Down
Yahoo Site Explorer has officially closed down and no longer provides insights on links for website owners. Yahoo announced the change on their search blog late last week with a brief announcement. Read more…
Posted on November 22, 2011We are Australia’s fastest growing online marketing company
roi.com.au has been recognised by leading accountancy firm Deloitte as the fastest growing internet marketing company in Australia – ranking 30th on the list of Deloitte Technology Fast 50 program for 2011. Read more…
Posted on November 19, 2011Search Engine Market Share
Google’s dominance of search engine market share in Australia and around the globe has changed very little in the last 12 months. Some business owners may consider Yahoo and Bing search as an easy alternative to getting on Google’s first page but allowing for the below – and the fact that SEO techniques for all search engines are quite similar, Google is where you need to be. Read more…
Posted on November 16, 2011New Algorithm Change From Google
Last week saw the introduction of another algorithmic change by Google. The latest update is quite significant in that it will reportedly affect 35% of web searches – although it’s primarily focused on time-sensitive searches, rather than specific products or services. Read more…
Posted on November 7, 2011New Look for Google Places in Australia
Google’s search engine results pages have undergone a huge number of changes in the last 12 months. The latest change shows evidence of a new development in how Google Places appears in search results with the map location appearing opposite the title. Read more…
Posted on November 2, 2011roi.com.au Top Ten: Paid SEO Tools
Getting to the top of Google’s first page is a long process in most industries, so any legitimate shortcut or time saver should be carefully considered – if it delivers a return on your investment and doesn’t run contrary to Google’s guidelines. Read more…
Posted on October 31, 2011SEO Packages versus custom SEO Solutions
Small business owners in Australia are often drawn to cheap SEO packages as a low cost fix to their online marketing efforts – they enter the world of SEO with great expectations and often leave frustrated, disappointed and out of pocket because the package they were sold didn’t work. Read more…
Posted on October 25, 2011roi.com.au Top Ten: Free Tools for SEO
We’ve already published a Top Ten on Firefox plugins and one on the best SEO plugins for Wordpress, so this list won’t be featuring any of those previously mentioned plugins – giving you a broader range of tools to add to your SEO artillery. Read more…
Posted on October 22, 2011Google SSL
Google’s new secure search Google SSL is heralded as a benefit for Google searchers in terms of privacy and security but what does it mean for Australian businesses? Read more…
Posted on October 20, 2011 |
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