Archive.

Australian Internet and Social Media Statistics – 2017 Usage Data

The digital world is always evolving, so what do the very latest numbers tell us? Social media now dominates marketing, consumerism and general lifes...

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‘Social Media For Business’ Webinar Series: Part 1

We enjoy dipping our toes into many buckets. From SEO to web design, we’ll try everything. But we find teaching particularly fun, along with s...

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Screenless SEO – The Rise of Voice Search

‘Voice search’ refers to the digital assistant on your desktop or smartphone. Siri, Cortana, Alexa and Google Assistant are some of the better kno...

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7 Tips for Maximising Your Productivity

We all know productivity is an up-and-down thing. With so many factors affecting how well we can work, both individually and as a team, it’s sometim...

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TOP 8 Web Design Trends of 2017

We’re well aware that this year only has another 8 months to go (how on earth is it already the end of April?!). However, we’re noticing certai...

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5 Must Haves For DIY Websites

So you want to save some money and make your own website for your newly established business. This seems like a wise decision, I mean, with registr...

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Permission To Land: Why Landing Pages

Simply put, landing pages are pages on your website that your visitors “land” on or “arrive” at. Their very existence is to produce an outc...

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Facebook Stories – Five things you need to know so far

Facebook Stories are coming. This could be a game changer in the world of marketing. Here are our five things you need to know about...

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Responsive Design & Why Your Site Needs It

With an array of terms describing every type of web design trend making the rounds these days, one of the most important is responsive design....

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Overcoming FAILURE

Ever had high hopes for success, only to have it all crumble before your very eyes, as all the eggs you’ve put into one basket splatter all across y...

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The Thin Red (Email Subject) Line – Prisoners of Good Marketing

64% of people say they open an email because of the subject line. In case you glazed over that line, that’s HUGE NEWS....

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Creative vs. Analytical: Can You Be Both?

It’s often been said that creativity is the enemy to analytical thinking. It’s also been said that the two can in no way be reconciled....

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Bridging The Gap Between Agency and Client

When you’re working for a company, it’s easy to become a fixture in your chosen office. Within no time you’re part of the company culture...

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The Importance of Personal Branding in a Digital World

Personal branding is simply the practice of people marketing themselves and careers as a brand. Its growth as a major business strategy over the l...

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Digital Update Episode 5: How To Use Google Remarketing

On this episode of our digital marketing update, we talk about how your company can benefit from Google Remarketing in order to re-reach your target a...

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What is Remarketing?

Have you ever noticed how after visiting a particular website, you may see some of their ads on another non-related website you visit afterward?...

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Cool Apps and How We Used Them

We’re always on the hunt to see what cool apps are making the rounds, around the world! Here’s some silliness we’ve been up to in the...

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Up and Coming Social Media Apps

Top 6 Lesser Known Social Media Apps You may have heard of a few of these apps, however, these are yet to be popular in Australia. In the meanti...

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6 Steps – How to Cut Shopping Cart Abandonment

Checkout conversion rate is arguably the most essential metric to any ecommerce business. Whilst it’s one that requires a large amount of head-scrat...

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ROI.COM.AU Digital Update Episode 4

We're back with another "Digital Update" here at ROI.COM.AU, our latest fortnightly series on digital marketing. In this episode three content mark...

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