B2B Digital Marketing, How We Deliver!
1. Target Segments
Working with your unique business we will customise our approach to develop a strategy to define key target segments. We will focus on your digital marketing campaigns, facilitating in the growth and success of your business.
2. Buying Cycle
We explore and research into how your industries/products’ buying cycle works, revealing the steps that your customers take before making a purchase.
3. Buying Influences (all stakeholders)
Here at ROI we research to identify the key information people often look for when in the pre-purchase stage and purchase stage. We open key insights that tell the story of the customer purchase cycle, which gives us the upper hand to target those customers in a strategic manner.
4. Customer Engagement
We look at how your existing and future customers engage with your company in the digital world. We drive the best methods to enhance this experience by going through the primary and secondary drivers.
5. Customer Qualification
After successfully segmenting your market we analyse the key areas of your website and how they should be created, funnelled and displayed to the correct quality customer.
6. Lead Generation
Through digital funnelling we harness the power of email, Adwords, PPC, remarketing, LinkedIn, Facebook/Instagram and SEO to generate quality leads and sales.