Q. What is the keyword tool?
A. The keyword tool is a valuable resource when setting up a Google Adword campaign, as it enables the user to generate keywords based on a particular subject. The keyword tool can tell you exactly how many searches a particular phrase or keyword receives both in Australia and overseas. It also generates a list of closely related keywords.
In addition, not only does it allow you to see what people are searching for regarding a certain topic, but also provides helpful information on words you might want to implement as negative keywords. In conjunction with the traffic estimator, the keyword tool is a great way to see how many visits you should expect.