Why It’s Time to Ditch Caveman Tactics and Embrace the New Age
In this week’s roi.com.au Digital TV episode, our own SEO guru David Pocock buries some outdated myths about caveman SEO and highlights the essential elements a modern online marketing strategy needs to generate quality leads and deliver more sales in the long term.
SEO has come a long way in a short time, as our SEO wrap in 2009 shows.
David confirms that rumours about the death of SEO and keywords are not true. But he makes no bones about the fact that the game has changed, and points out what old school tactics and techniques should sound warning bells for business owners that their SEO strategy might be missing the mark.
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