Google’s ‘2018 Year in Search’ Video


by: Cohen Lewis 0.8 min read

Today, Google released the 2018 Year in Search video, highlighting the global trends from this year, showing how there’s been a transition in how and what people search for.

This shows us how quickly the world is changing, and the importance of trends in digital marketing. It’s important for a business to have a working knowledge of:

  • New trends and new customer language
  • The exponential growth of ‘what’ and ‘how’ question search; and
  • High impact Images and videos when telling your story
Are you keeping up to date with what’s changing in your market? If you’re still focusing on the same keywords, you’re missing out on how people’s searches are changing.

This trend is the reason why ROI has created the new ‘Know How’ section on our blog.

 

Call us on 1300 650 274 for a FREE 2019 Keywords Trend Report on your business, and check out our blog today!

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