Some of the best videos to gain an understanding of SEO
With so much information online in relation to SEO, it’s hard to decipher what is good and what is not. Here’s a list of ten videos which will take your knowledge of SEO from zero to a level worthy of taking your SEO strategy to a satisfactory level.
Google engineer Matt Cutts outlines the basics of getting your website noticed on search engine ranking results. This basically focuses on how you write content relevant to your target audience would search, rather than how you would describe your business – simple advice which really works.
This is one of the more detailed beginner’s videos and offers some great advice on keyword research, on-page and off-page optimisation. The video is around for about three years and has clocked over 300,000 views, which demonstrates that it’s a popular source for basic SEO information.
This is the second Matt Cutts video on our list – there are plenty more on Google Webmaster Central Channel on YouTube, which go into varying degrees of detail. This one is one of our favourites because it dispels some of the SEO myths out there, straight from the horse’s mouth (Google that is, not Matt Cutts).
Title tags are the most important element of any SEO strategy and this video explains how to get them right. It’s one of a number of videos from seobook.com on search engine optimisation.
The newest video on our list – it’s only a couple of weeks old. This video from Common Craft and searchengineland.com is a great explanation of the concept of SEO.
Here’s a video from roi.com.au. This video explains the opportunity the internet can provide for Australian businesses in terms of generating web traffic and new sales opportunities.
This is a pretty basic video which explains the basic of on and off page SEO and how it all works – backed by and instrumental version of Led Zeppelin’s ‘Whole lotta love’.
This video is almost five years old, but pretty useful nonetheless. It’s one of a number of videos from on the basics of SEO from gsinc.co.uk, this one explains how to use the site: search operator in Google. Gareth Davies & co. also offer helpful tutorial videos on title tags and meta descriptions.
This tutorial from better-rankings.com, basically looks at ways of getting social and article links to your website, which leads to an increased PageRank and better rankings.
This video explains the various elements of SEO and why it is important to any online business. It’s enough to get an understanding of the basics of SEO.
For more on search engine optimisation and online marketing resources, stay tuned to the for roi.com.au blog or call us on 1300 650 274 to discuss a SEO solution for your business.