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Joomla and SEO

Joomla offers excellent functionality to assist SEO strategies

Joomla is generally recognised as one of the most popular open-source content management systems available on the internet and offers a range of built-in SEO features which make it a good choice for designing a website with search engine optimization (SEO) in mind.

Joomla is free to use and has a large and active support community where thousands of users interact through the official Joomla forum. With such a wide base of users, you are virtually assured that any internet services company (including SEO), will be able to understand how it functions and work on making back-end changes.

There is a wide range of practical plug-ins available which allow you to tailor your sites appearance and functionality. Many of these plug-ins work ‘out of the box’ (require little or no configuration) and a number of plug-ins have been created entirely for SEO, including SEF404, which rewrites URLs to suit SEO configuration. This essentially means that with Joomla, URLs are converted from indeterminable sequences of random numbers, letters and symbols to be readable by both web visitors and search engines usually in the format of domain name/category/page-title.

Joomla’s flexibility makes it particularly suitable for SEO purposes

Joomla offers various templates, template styles, components and modules which further enhance flexibility in terms of use and appearance and web pages can be categorised for easier access at the front and back-end. This customisable aspect of Joomla, coupled with the fact that its architecture is scalable to large websites ensures it is suitable for a range of website requirements.

From a SEO strategy standpoint, Joomla offers easy access to every webpage for editing content, meta descriptions and title tags which will be necessary as your SEO strategy develops.

If you are new to web design Joomla is a good option as it offers a gradual learning curve – there are numerous tutorials and resources available online to educate users and multiple user accounts ensure you can set permissions for different internal and external users.

roi.com.au uses Joomla CMS with SEO strategies every day

At roi.com.au, our talented web designers are comfortable working across a host of platforms including Joomla and our SEO Account Managers optimise Joomla websites on an ongoing basis. Call roi.com.au today on 1300 650 274 to get the most from Joomla for your SEO campaign.